MARKETING

Multi-hull racing has been designed in similarity with auto racing. Crowds can clearly see the race course with portions of the course passing as close as 10 yards from shore at times. Land-based spectators can witness the chills and spills that high speed racing in close quarters provides. The spectators can also touch the boats and talk with the racers before and after the race because catamarans launch from the beach. The number of entrants in each race can range up to 2500 boats, such as in the Keil Week Regatta in Germany.

The Tornado and F18 are similar in size: the Tornado is 20’ long and 10’ wide carrying a 31’ carbon mast, while the F18 is 18’ long, 8’ wide and carries a 27’ mast. Both boats have a large fully battened mainsail, jib and huge a-symmetrical spinnaker. The Viper F16 is a slightly smaller version that makes a perfect fit for lighter or youger teams. US Sailing now has included the F16 in the larger youth events such as the Orange Bowl for 2013.

Sponsors can take advantage of a 31’ billboard that travels to popular tourist areas all over the world. In addition, sponsors can take advantage of the transport time to and from the events throughout the US with signage on the team truck and 36’ box trailer.

The Tornado catamaran is universally recognized as the world’s fastest catamaran of its size, which moves in competition at speeds in excess of 30 knots. The F18 is also the fastest of its class and attracts some of largest fleets all over the world.

Many races are run in conjunction with city-wide celebrations. Although spectator galleries range in size, it is not unusual to experience an audience of 10,000 people or more, as well as receiving televised and other media attention. The team has had extensive interviews with Tampa TV44, TV10, TV8, TV9, USA Today, Event Magazine, Sports Tampa Bay Magazine, St. Pete Times, Tampa Tribune, Multihull Magazine, Southwinds Magazine and the list continually grows.